America's corporate seemingly managed to convince y'all that identity politics are "left".

First of all: identity politics are extremely right-leaning (for lack of a better term). Focusing on identity means focusing on the individual. There's nothing left-leaning on that. In fact it's the epitome of individualism when you're focused on what makes you different from them instead of focusing on what is common between the general population (which they are part of). Labeling it as left has been a very successful psy-op to create a controlled dissidence (which is not dissident at all).

Why do you think megacorps like Disney et al are so adamant on pushing this agenda? Everything a company does, everything, is calculated. This is not "neoliberalism" like sibling comments are mentioning. This is a very calculated power move to shift the narrative (and how it's labeled as "left" is proof that it succeeded).

The only alternative explanation would be that they're trying to capture a greater market share, but it has been proven time and time again that it has only led to flopping (by pushing away the majority of non-identitary people while not even capturing the already small minorities) and yet they still push for it. Why?

By making vast swaths of "revolutionary" youngsters (as all youngsters are) fight for this nonsensical cause, they have effectively suppressed any possibility of a real struggle for power that might topple the actual elites.

And as a neat side-effect this identitarism has managed to make the everyday man focus on their peers as the source of all their woes. Corpos like that. It prevents Mangiones that might take action against their actual oppressors. Energy is finite, so they're trying to make it be wasted on intra-class instead of inter-class politics.

Stop playing their game.

Before Squid Game, there was Battle Royale