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Ask HN: A Common Dilemma for Startup Owners

4 points

by TheRickyRed

9 hours ago

8 comments

story

I think some startup owners face a common dilemma when they first start.

Like, even Max Kolysh himself said the first customers will likely come from your connections.

But what if your network isn't big? I know some of you may say, "Just go to some networking parties, startup events, etc." There is a conspicuous problem as well. I am building a B2C SaaS, GoDotWebs. That tactic may work well for B2B, but B2C is all about velocity and volume.

And some people may say, "Go for ads then." Well, I am running Google Ads on a small budget to figure things out. The numbers are great: 194 impressions, 6 clicks, but zero conversions. Perhaps it's the learning phase, so not everything is optimized. Still, I am lost.

Some of you may ask, "Why don't you just ask AI?" Bro, com'n.

I think posting on socials does work, but it's super unsustainable, especially if your team is small, technically solo.

What exactly is the secret ingredient to get, at least, more users for my product? As more users = more data = much clearer trajectory = better marketing. But you are at the kick-starting phase, and it's just hard to know what I should do.

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